WISHH Perspectives

WISHH Visits Asia to see Updates on Soy Food and Feed Projects

WISHH is visiting Asia this February to receive and update on its food and feed projects in the region.

The American Soybean Association’s World Initiative for Soy in Human Health Program is traveling to Southeast Asia to receive updates on WISHH’s soy food and feed projects in the region. Led by North Dakota soybean grower and WISHH Program Committee member Adam Redmann, the trade team will travel to Cambodia and Vietnam to meet with aquaculture farmers, feed millers, and soy food company leaders. The week also features an animal feed conference where leaders will discuss the 2023 soybean outlook market. WISHH is leveraging North Dakota soy checkoff dollars and USDA Market Access Program funding to create this dynamic exchange of ideas.

As these markets continue to develop in Southeast Asia, U.S. soy can continue to serve as a reliant partner for food and feed in the region.

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Logo of World Initiative for Soy in Human Health