Latin America
WISHH Leads Panel Commodity Classic Panel
The ASA’s WISHH program led a panel focused on building opportunities for trade in new markets through innovations at this year’s Commodity Classic in Denver. During the panel, attendees had the chance to learn how U.S. farmers support innovative programs
ASA/WISHH Launches SNI Global Spanish-Language Resources on Soy Protein’s Benefits for Latin America Partners
ASA/WISHH recently launched a new set of resource materials aimed at promoting the health advantages of soy protein to the food and beverage industry across Central America and the Dominican Republic. These materials, developed by the Soy Nutrition Institute Global,
WISHH Partner Highlights Soy’s Value to Healthcare Professionals in Guatemala
Alimentos S.A., ASA/WISHH strategic partners in Latin America, launched a new initiative to highlight the value of soy to healthcare professionals in Guatemala. Educational content on soy protein for health is being distributed to 300 healthcare professionals, including nutritionists, pediatricians,
From Tortillas to Breakfast Cereals to Healthy Snacks: Award-Winning Scientist Sees Soy Protein Addition as a Solution for Better Nutrition and Health
Sergio O. Serna Saldivar’s 30-plus years of scientific research took center stage in Mexico City in July 2024 as he accepted his most prestigious honor to date–Mexico’s national science award. Professor Serna’s home country recognized his “excellent track record of
Award-Winning WISHH Partner Presents Soy Protein Research at TIA Conference
ASA/WISHH Strategic partner Sergio O. Serna Saldivar presented his research on soy protein for tortillas at the Tortilla Industry Association’s technical conference in September 2024. In a new white paper Serna confirms that soybeans have improved the nutrition, cost functionality