Developing and
Emerging Markets

Untapped Trade

WISHH provides trade solutions, starting at the ground level and working to shape market dynamics, while positioning U.S. soy as a protein partner for the future.

Relationship Building

WISHH works with key stakeholders to demonstrate U.S. soy’s value for businesses and communities.

Long-Term Development

As an agricultural development partner, WISHH identifies markets that demonstrate growth potential and then works within those systems to build resilience in trade.